Jen's a lifelong learner with an insatiable curiosity and deep passion for science, education, and empowering people through design. She considers herself an enabler, more than a problem solver, because she dislikes framing every design opportunity as a problem to be solved. Her design philosophy is less about solving people's problems for them, and more about building the tools, environments, and circumstances that enable people to improve their own lives. At Mad*Pow, she does just that, leading our delivery practices as the Chief Design Strategy Officer.
Prior to joining Mad*Pow, Jen designed tools that helped customers redefine education at Blackboard, and created intuitive and enriching interactive experiences for clients at Isobar. But even before “design” was included in her title, she spent several years as a physics teacher designing learning experiences in the classroom, and later working on the challenge of applying human-centered design thinking to science communication. Fortunately for us, this led her to explore experience design, design strategy, and service design at Carnegie Mellon University, where she completed her MDes in Communication Planning and Information Design. And by the way, her MDes is her third degree; she also has her BA in Physics from the same university and her MS in Education from Walden University.
When she’s not designing meaningful experiences for Mad*Pow clients or trying to reshape the entire education ecosystem; you can find her baking vegan cookies, playing ice hockey, or seeing bands who play loud music with unintelligible lyrics. Oh, and did we mention Jen also teaches design, strategy, and leadership courses at MassArt and Northeastern University?
Learn more about Jen in this 2018 Health Experience Design Conference Interview by Patient Orator:
Examples of Jen's Work
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Join design and business leaders from Insurance, Fintech, Banking and more October 20 & 21, 2021 to discuss how experience design strategies can be applied to drive market solutions that achieve social good and profit alike.Learn More
The Center for Health Experience Design (CHXD) is a community that is designed to foster connection across the health ecosystem. It is only by working together that we can solve the toughest health challenges.Learn More
The annual HXD conference provides a unique crossroads for a diverse community of creators, practitioners, researchers, and developers, to help accelerate the transformation of our health system. Attracting over 500 visionaries across the health ecosystem, this event is created to drive real world change. Check out videos from the 2021 event including CNN's Chief Medical Correspondent, Dr. Sanjay Gupta's keynote "The State of Health."Learn More
Ethical Guidelines for Designers
The Designer’s Oath is a tool that helps multidisciplinary teams define the ethical guidelines of their engagements. Designers are responsible for creating more than ever before and with this increased influence, we must take a step back and recognize the responsibility we have to those we design for.Learn More